The oldest brother and the one keeping this company running. Joe likes routines, quiet corners, and knowing everyone's exactly where they should be. If things feel calm and comfortable around here, Joe is probably on duty.

The only dog on the team and, somehow, the toughest reviewer. Pika takes his time with everything and approves very little. New ideas, new products, even new beds all go through the Pika review process. His standards are high, and he intends to keep them that way.

Head of rest, relaxation, and all things cozy. Lucky firmly believes that a good nap can solve almost anything. His expertise lies in finding the softest spots, testing comfort levels, and reminding the team that slowing down is also productive.

The first to say hello and the last to leave anyone out. Mimi has never met a stranger and considers making friends part of her job description. She keeps the team connected and reminds us that the best spaces are the ones where everyone feels welcome.